Social Media Workshop Series
Okay, I have a Twitter account, I am on Linkedin and
I am ready to Blog NOW WHAT?
This is the most common question I get as an Online Marketing Strategist. I want to see other businesses prosper and it is right in their reach. They see it, they know it is there AND they are afraid of it and over whelmed by it.
What am I talking about?
Social Media
Whoa Nellie, hold the horses you forgot the most important thing.
Start with a Strategy & Target Audience.
This one thing trips up more business owners than anything I see. You want an affordable way to learn how to do this for yourself then come learn from the one who has done all of these VERY SUCCESSFULLY.
It is designed to take you from step one a strong foundation uncovering your target market and creating a preliminary strategy for your “Online Presence”.
This is a series of 5 workshops, 4 hours each from July-November. Giving you time to integrate each one with confidence.
Target Market + Social Media Strategy Workshop
(if you hired a social media consultant it would cost you $1,000-2,500)
LISTEN to what Michele will tell you about what you will walk away from when participating in this workshop.
We will be going through a process to get you to the point where you have a written action plan that you will follow VS just ideas and theories. This step is critical even for those who think they know who their ideal client is already. Having a social media strategy is key to your success.
Now, you have your strategy and we start with step one, your hub or home base as I like to call it, your Blog, so your next workshop in the series is just that.
Blog- WordPress (Self Hosted)
(Self hosted- you want to know the difference-before you lose all your hard earned writing)
Hands on workshop. You will set it up in class and have your first post written, tagged and published.
Here we will have walked you through setting up your word press installation.
You will have …
- Loaded a theme
- Written a post
- Installed plugins
- Crafted headlines
- Learned where and how to add video
- How to add an opt-in to grow your email list
Now that you have your strategy and your home base set we are ready to add the power of additional tools and platforms. Since we are talking about increasing your business we will start with the premier social platform for connecting your business with others Linkedin.
Linkedin the Power Center for Business Connections
Is your profile creating the “RIGHT” impression as well as getting you SEO rankings?
- Are you missing opportunities for clients to find you because you only put a good resume style information on your Linkedin profile?
- Are you getting ranked and found for your area of expertise or just your name?
- Have you done a starter job with your Linkedin and think that will be enough?
We will go through each section to insure you are leveraging the true benefits in Linkedin. You want to have a complete profile that showcases your expertise and compels your ideal client to pick up that phone.
You will learn 5 hidden treasures in Linkedin practically everyone MISSES
The next step is making sure you are connecting with people in real time and using the listening capabilities of Twitter.
Twitter-set up acct- profile-search tools-driving traffic to your blog
Creating awareness for your business by growing your connections. Twitter is the most misunderstood and most powerful of all the social media platforms. You can use this tool to uncover real time conversations about your services and products. You can connect with prospects
and clients in real time. You will leave with:
- How to set up account
- A powerful profile
- Understanding the different set of manners needed to get results in Twitter
- Knowing when is best time of day and week to talk with people
- How to drive traffic to your blog and business
- How to connect with influencers
- How find your ideal clients
Adding your next component is that powerful face time via online VIDEO.
YouTube-you will have created your profile-your own TV channel
You will leave having made a video-uploaded and posted on your blog too!
You will have:
- Created Your Youtube account
- Learned secrets to get your videos found
- Make sure your “TV Station” appeals to your target market
- Recorded your first video
- Know what you want in everyone of your videos on YouTube
- Learned two ways of how to upload
- Learned how to take same video and use on your blog
These workshops are a hands on for the beginner who knows they need to learn and do more in social media and need help. You want to have a real face to face hands on experience VS an online class where when you are doing it you are left with “Now what am I suppose to do at this point”.
Most importantly you will leave each class with a completed project. In our strategy class you will have a blue print to follow so you can implement the “tools” you are learning in the following sessions with confidence and LESS wasted time, confusion and frustration.
***BONUS BONUS BONUS***
When you sign up for entire series you receive 6 months of Group Coaching to help you execute on your social media plan. We will get together 2x a month online and review, answer, tweak your progress so that you are achieving the results you planned.
- How could it help you to have access to an expert for 6 months while you are creating your Social Media Strategy?
- How will your success ratio look with coaching every month, looking at how you are progressing and giving you feedback on how to improve your execution?
- If you get your strategy completed and your blog up and running, what will you business presence look like online this time next year?
- Would if be helpful to you to have customers calling you saying “I read you blog post on ___and I was impressed with your ___I am ready to hire you?
That VALUE sells for $1,500.00.
WHY is Michele giving you this gift.
- ONE, She cares about your success
- TWO, She knows how hard it is to learn something new and different
- THREE, She values your success, when you succeed you want to learn more, a WIN/WIN/WIN
- FOUR, she will welcome your success video
Let’s Get you started reaching your customers where they are already searching for your products and services and not finding you NOW.
Social Media Strategy $297.00
WordPress Blog $150.00
Linkedin $125.00
Twitter $125.00
Youtube $125.00
Total $822.00
****When you register and pay for entire series we give you $200.00 off****
Full Series registration amount $622.00
So basically you get your first session for almost FREE. Who else rewards you for taking action to grow your business?
You are welcome to take classes one at a time. We do have a limit on class size so when it is sold out, the session is closed.
Social Media Workshop Series
DATES Wed. LOCATION Galleria-Heights Houston, TX
September 8 Social Media Strategy
September 29 WordPress Blog
October 13 Linkedin
November 10 Twitter
December 1 Youtube






