Social Media Strategy

Social Media is all the buzz and I want to make sure YOU are prepared

to use this marketing effectively for your business.

#1  key to creating success in social media is- to know who you are talking with, I know this sounds really simple right?

Then why do over 80% of businesses not have a clear target market and know where to find them, so they can be a part of their community and you can give them solutions they want, desire and NEED?

This is WHY I recommend you to start with the “Target Market-Social Media Strategy” workshop.

Do you really want to invest time in creating a blog, your twitter, facebook and linkedin accounts without knowing who you are really needing to talk to in order to fill your business with raving clients?  How would you feel if you spent 2-6-9 months talking to the wrong audience?

Online Business Success

My Goal for you is to help you gain clarity on how to:

+ Who is your perfect customer?
+ Uncovering and Identifying your ideal client
+ Understand and comprehend their needs and desires -identifying your target market
+ Making sure you are meeting your client’s expectations
+ Do you know where to find them online?
+ Do you really think you sell to “anybody”? (Could that explain the refund rate or lack of interest)

Whether you are choosing to use social media and/or any other marketing,  if you are not focused on the “right WHO” you will make :

1. poor pricing
2. poor decisions
3. poor marketing strategies

What is a niche market?

A niche market is a focused, targetable portion of a market.
By definition, then, a business that focuses on a niche market is addressing a need for a product or service that is not being addressed by mainstream providers. You can think of a niche market as a narrowly defined group of potential customers.

• We will spend four hours together helping you ask better questions
• We will look at helping you to identify your niche market
• We will brainstorm and look at your current clients-which are keeper and which need to be dumped.
• We will then help you develop a distilled definition of who your ideal client is so you are spending your time and money talking to the right people.

Creating Happy Social Tribes

This class is limited to 20 people.  WHY? for personal attention.

Will you know everything before you leave, chuckle if you do you are better than me when I first started looking at clarifying my target market.

You will have homework.  It is a continuous process to refine and distill your target market.  Does that discourage you or encourage you?

Even the most successful people who use this process come away learning to see that sometimes your target market shifts.  Just like life, markets shift for all of us.

Did you see a big shift in business two years ago?  I did, and I had to shift my business focus with it.  Was it instantaneous, I wish.  Like you I am human and resistant to change even when it is for my own good.

Two things I want you to ask yourself.

1. Am I finding all the business I want where I am here, today?
2. Am I using all the resources available to me with the technology of today?

Join us as you will learn how to create a take charge strategy that gets you results. Your friends and colleagues will be asking you  “What did you do to get so much business?”

Workshop is Wed. September 8,2010 8:30-12:30

Heights location

Cost is $297.00  Register today and get results this year.

 

These workshops are a hands on for the beginner who knows they need to learn and do more in social media and need help.  You want to have a real face to face hands on experience VS an online class where when you are doing it you are left with “Now what am I suppose to do at this point”.

Most importantly you will leave each class with a completed project.  In our strategy class you will have a blue print to follow so you can implement the “tools” you are learning in the following sessions with confidence and LESS wasted time, confusion and frustration.

Next is creating your WordPress Blog CLICK HERE.