Books are Dead-We Don’t Read-Open Your Eyes

“I am not interested in reading books,”

“Who has time to read anymore they are dead and boring”

“I am bored listening, Don’t you know I that’s not what I value?”

What do you hear when you are in conversations?

Are they discussing creative and innovated ideas?

Do you hear more than one way to communicate your own ideas to they are truly heard?

Where do you have opportunities in “How” you use Social Media?

Here is one innovative way to take an “Old” medium and connect, engage and find those customers who want your product. (It is only 2:26 and you will say to yourself, dang excellent point how can I communicate that for my company.  Well, at least that’s what I was thinking, giggle)

It is not about throwing away something because it is old.  It is about how to uncover and connect with your target audience.  Is your brain doing a happy dance yet?  Are you asking yourself better questions?

I will share some “better questions with you”.

• What would it look like to add social media to my marketing mix?
• What if I found a way to helped my customers/clients feel better about their doing business with us?
• What if I made it easier for our customers/clients to share with us their problems (so we could KEEP them happy)?
• What if I rewarded them for telling us their needs VS us having to pay some focus group to find it out?

These are just the surface of opportunities you have to leverage your time and money using Social Media.

Will you hand that leverage over to your competition?

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