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	<title>Comments on: Are You Speaking Your Customer&#8217;s Language</title>
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	<description>Creating Awareness, Connections, and Conversions</description>
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		<title>By: Deborah Stewart</title>
		<link>http://socialmediaforsmartpeople.com/are-you-speaking-your-customers-language/comment-page-1/#comment-52</link>
		<dc:creator>Deborah Stewart</dc:creator>
		<pubDate>Thu, 01 Apr 2010 16:07:20 +0000</pubDate>
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		<description>Michele, you&#039;ve hit the nail on the head!  If entrepreneurs could do one thing right when establishing their business, it is deciding who they are in the best position to serve.  And who they really want to work with.  When you find your ideal client, and when they find you...hello...resonance!  

Your 3 questions are powerful.  &quot;Am I the right person to serve them?&quot;  Wow!  Too often we accept clients because hey, who wants to turn away a &quot;sale&quot;.  But in asking this question, it puts us in the position of being accountable to their needs FIRST.  Force fitting always causes pain for both parties.  Better to refer or decline a misfit client than set yourself up for the inevitable inability to meet either parties&#039; expectations.  

You are wise Michele.</description>
		<content:encoded><![CDATA[<p>Michele, you&#8217;ve hit the nail on the head!  If entrepreneurs could do one thing right when establishing their business, it is deciding who they are in the best position to serve.  And who they really want to work with.  When you find your ideal client, and when they find you&#8230;hello&#8230;resonance!  </p>
<p>Your 3 questions are powerful.  &#8220;Am I the right person to serve them?&#8221;  Wow!  Too often we accept clients because hey, who wants to turn away a &#8220;sale&#8221;.  But in asking this question, it puts us in the position of being accountable to their needs FIRST.  Force fitting always causes pain for both parties.  Better to refer or decline a misfit client than set yourself up for the inevitable inability to meet either parties&#8217; expectations.  </p>
<p>You are wise Michele.</p>
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